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Four Reasons to Bank Local

Physical bank branches have advantages that can’t be matched by online banking.

In the digital age, online banking has become increasingly popular. The Federal Reserve noted that about half of American adults accessed their bank accounts with a mobile app last year and this number is projected to increase.

But even with all the benefits of online banking, there are at least four reasons why it makes sense to visit a local bank branch.

Bear Lake Valley Branch Manager Steve Allred shares four reasons to consider stopping by your local Zions Bank branch today.

Reason #1 to Bank Local: Use branch services that can’t be completed online

Although many bank services have become digitized, some are only offered in person, such as notarization of documents, cashier’s checks and access to a safe deposit box.“

Branches provide quick and convenient options for many clients,” says Allred. “For example, notarization is a critical service for documents that include deeds of trust, powers of attorney or sworn statements. Many banks, including Zions Bank, provide this service free to their customers.” 

Reason #2 to Bank Local: Leverage the benefits of relationship-based banking

While adoption of digital banking tools has accelerated over the last few years, customers still feel having access to a physical branch is important. A recent survey from customer engagement software company goMoxie revealed that 62% of customers prefer using banks with a physical presence, compared to banks with only a digital presence.

“Although digital and mobile banking are powerful tools, they cannot fully replace the benefits of having a human connection,” says Allred. “Developing a relationship with a banker means you’ll have someone in your corner to provide a higher level of customer service, advocate for you or your business, and help you make good financial decisions.” 

Reason #3 to Bank Local: Obtain help planning for a major financial milestone

Critical milestones, such as buying a home or expanding your business, will have a substantial effect on your long-term finances. It’s important to plan ahead so you can avoid potential pitfalls.

There’s no shortage of information online about different types of financial products and services. But it can be hard to know which loan best meets your individual needs based on a Google search alone. Working with an experienced banker can help you find the best fit.“

You wouldn’t move forward with a major surgery without a thorough discussion with a doctor — and the same principle applies to your financial decisions,” says Allred. “Bankers can help you break down complex financial situations, address your concerns and recommend possible options.”

Reason #4 to Bank Local: Resolve a major financial issue

If you have a complicated financial problem, you’ll likely obtain better results by making an appointment with someone at your local branch. Some issues — such as identity theft, fraud or excessive debt — are nuanced and can’t easily be solved with a mobile app.“

Despite the advancement of banking technology, some issues are more quickly resolved by face-to-face interaction,” says Allred. “You’ll likely obtain faster results by visiting a branch — especially if your issue is complex or requires showing documentation.”    

A local bank branch and its staff of trained bankers can complement the online banking experience. Don’t hesitate to leverage both digital and branch banking tools as you work toward your financial goals.

Visit your local Zions Bank branch to speak with a banker and make the most out of your bank branch today.

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